Managing Your Network as it Develops

As you begin to develop a network of people, make sure that you are on the same level professionally. If you have been in business for a while, you want to aim for people who have roughly the same level of experience, instead of those who are just getting started.  On the other hand, you may have trouble getting a meeting with someone who has a million--dollar business. 

Consider including in your network, people who have studied or been mentored by some of the thought leaders that you follow. Look for people who have-taken similar trainings, worked with a coach, or done mastermind groups.

Once you have located some like-minded people, here are a few tips for building  effective relationships:

• Send articles, event invitations, and other relevant information after meeting with a contact. 
  
• Send a follow-up summary email.
  
• Consider selecting someone in your network to serve as an accountability partner or peer coach. 
  
• If you get a gig or job lead from a member of your network, make sure you do a favor for that person in return.
  
• Send out a note during the holidays thanking the people who met with you or considered your services that year, even if they didn’t provide a job lead or referral.
  
• If you are working during peak vacation times such as July, August, and late December, send out a brief note to your contacts and let them know you are available for referrals, interviews, etc. 
  
• Spend time getting to know people you like, and include them in your network. This will make the process of networking more fun.
  
• Someone at roughly the same stage in their career, will be more likely to come across opportunities and referrals that could be a fit for you. 
  
• People at the same stage in their career may also feel more comfortable vouching for you or referring to you.
  
• Be direct and honest about your needs and career goals. With people you know well, it may also be appropriate to discuss personal goals.
  
• And finally, networking is a two-way street. Be sure to give as much as you get—or more—in your professional relationships.